how to monitor your brand online

Thanks to BL Ochman of you can read my (italian) post + comments in english.

"Here's SRF Global Translations' certified correct English translation of the Fluido post.

(you can always receive automatic updates through customized RSS feeds based on your own search keywords):
_ feedster
_ technorati
_ IceRocket
_ blogpulse
_ yahoo news
_ google news
_ msn news
_ pubsub

Email Alerts
Personalized alerts, created ad hoc by users.
Alerts are automatically sent by e-mail, whenever articles/posts/comments matching user-defined topics get published online.
_ google alert
_ yahoo alert

Message Board & Forum Tracking
search engines dedicated to forums and message boards
_ boardreader
_ forumfind
_ big-boards
_ boardtracker
_ ivillage
_ yahoo message board
_ msn money

Message Groups Tracking
search engines dedicated to message groups
_ yahoo groups
_ aol groups
_ msn groups
_ google groups

Competitor web pages tracking
_ copernic tracker
_ website watcher
_ watch that page

Trend Analysis Tools
“Special” tools (offered by some search engines) that help visualize through charts the popularity of user-defined search terms.
_ blogpulse
_ technorati
_ google trends

….to get an idea of stories that generate a “buzz” in the blogosphere:
_ memeorandum
_ blogniscient
_ digg

….to get an idea of bloggers’ opinions, both positive and negative:
_ opinmind

….to check the number of visitors in a blog, as well as its reliability and popularity:
_ pubsub
_ alexa
_ IceRocket
_ technorati

….for research on bloggers' identities, as well as forums' and select newsgroups' editors’.
_ whois
_ betterwhois
_ ajaxwhois

…for round-the-clock monitoring of social networks, such as:
_ myspace
_ msn spaces


monitor this
yahoo video
google video

This entry was posted on Tuesday, May 30th, 2006 at 10:08 am and is filed under consumer generated media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

10 Responses to “mini-guide to CGM monitoring”
1. Ozgur Alaz Says:
June 11th, 2006 at 8:17 pm
Great lists

2. Paul fabretti Says:
June 13th, 2006 at 2:58 pm
Fantastic! Probably more important than the much used Web 2.0 directory. everyone is desperate to get some sort of metrics on the blogosp[h]ere and CGC – this is a very useful list!

3. Massimiliano Says:
June 13th, 2006 at 3:55 pm
I'm not sure if you’re aware that Steve Rubel – one of the most important bloggers in the world ( – has mentioned your article… congratulations!

4. Easton Ellsworth Says:
June 13th, 2006 at 4:16 pm
Grazie! I don’t speak Italian, but Google helped me translate this page and I want to say thank you for providing this excellent list of search tools.

5. MondoBlog Says:
June 13th, 2006 at 6:20 pm
A list of tools for online monitoring of your own brand
Fluido has compiled a great list of all online tools that can be used to monitor one’s own brand.
Not to be missed!

6. – letting know is more important than letting ignore – Says:
June 13th, 2006 at 8:00 pm
[…] A guide to monitoring web sites, June 13 2006. A notice to those working in the Web: Fluido has compiled an extremely useful inventory of tools for monitoring one's own brand, which is a list of indispensable resources in the over-crowded blogosphere world! […]

7. B.L. Ochman Says:
June 13th, 2006 at 10:16 pm
This list is a great resource. Why not start a wiki and let people add to it so it stays up to date?

8. BoumBlogCommunication » Links of June 13 Says [in French]:
June 14th, 2006 at 1:30 am
[…] Fluido: Outils Web 2.0 to help monitor one’s own brand online. I especially like Google Trends; […]

9. fluido Says:
June 14th, 2006 at 7:45 am
@b.l ochman
thanks. i do agree with you. a wiki would be the best solution to keep this list up to date.

10. Lee Odden Says:
June 14th, 2006 at 12:23 pm is also an excellent resource for monitoring multiple tag based search properties and you can output an opml for importing into your RSS reader."


2 Responses to “how to monitor your brand online”

  1. Shawn Tuttle Says:

    Grazie mille for this incredibly comprehensive list provided in such a simple format. Your sections headers make it a fantastic resource.

  2. Project Simplify » Blog Archive » Online brand monitoring Says:

    […] Here’s a comprehensive list on how to monitor your brand online by italian blogger, Luca De Fino. Don’t worry, it’s been properly translated into english by SRF Global Translations. (I like SRF’s tagline: Multilanguage Translations by Literate Humans.) […]

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: